DTDC
DTDC is among India's Top 5 courier companies and the one with the
widest reach. Its more than 4000 franchises cover every nook and
corner of the country. Mareech has been entrusted with the task
of brand building and marketing communication for the group to support
the next phase of the company's growth involving introduction of
new services, strengthening of infrastructure, and new international
tie-ups. Starting work on the account from April 2006, Mareech is
involved with every aspect of communication support and brand building,
starting from revamping the visual identity to design and production
of franchise newsletter, giving a new look to vans, uniforms and
bags, designing and printing of a corporate brochure, and design
and release of a series of advertisements.
Nortel
Nortel India has entrusted Mareech its corporate communication and
brand building activities strating June 2006. The Indian arm of
the global communication major has ambitious plans for the indian
market in terms of new product introduction and addressing new market
segments. This entails enhancing of the brand profile of Nortel
in India among the target audience. A blend of print advertising,
out-of-home campaign and ads on the internet has been advised by
Mareech to Technology Excellence Center based in Bangalore. |
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